What to Do: Company Tool Kit

Plants at Risk SHP Toolkit

How can companies sourcing medicinal plants from around the world become better stewards for the people, plants and ecosystems on which they depend?

The SHP Sustainability and Regenerative Practices Tool Kit is a collection of practical resources and best practices, specific to the herb and botanical business sectors, that businesses of any size can utilize to become more socially and environmentally responsible. Ultimately, it provides an ethos of caring for the people and planet from where herbs originate.

This guide provides useful resources and inspiring ideas to deepen existing efforts to solve issues of sustainable stewardship and regenerative collaboration with plants, planet and people. We also hope it awakens conversations within and between companies about how to collaborate to address pressing challenges including urban migration (of wildcrafters), over-harvesting, soil depletion, climate impacts, non-point contamination among others.

4 reasons plant at risk

We believe you shouldn’t have to choose between profitability and sustainability

SHP Toolkit

Echinacea purpurea commercial cultivation. By Steven Foster.


At the Sustainable Herbs Program, we know you need reliable sources of high quality botanicals to build your business. The problem is, over-harvesting, depleted soils, and a changing environment threaten the entire herb ecosystem. And dealing with those issues on your own can feel overwhelming. We believe businesses shouldn’t have to choose between profitability and sustainability.

We understand change is hard, and the industry’s challenges cannot be addressed by any one organization alone. That’s why we’ve created a place where industry professionals are collaborating, researching the issues, and storing and sharing critical information.

We invite you to apply to join today. And in the meantime, be sure to download our Sustainability Toolkit, so you can start addressing the issues that are putting herbs at risk and build a sustainable business.



Here’s what our members have to say

The tool kit structure presents a program to use for regular meetings for all staff or explored by individuals. Use it simply as a resource for implementing sustainability practices in a company or to inspire individual responsibility.

The SHP Toolkit Collection includes the following:

  • Videos highlighting stories from the field and/or case studies to learn about each topic in the SHP Toolkit through meaningful examples of best practices.
  • Discussion questions to reflect on those examples and how they apply to the unique challenges of each company.
  • One or two action steps in each section to deepen the learning experience.

Periodic webinars organized in a question-and-answer format with experts in particular botanical sustainability topics. Topics include: The Business Case for Sustainability, Creating a Culture of Sustainability and Regeneration, Sourcing Raw Materials, Relationships through the Supply Network among others. The first webinar, “The Business Case for Sustainability”, will feature conversations with medicinal plant sustainability experts from the medicinal plant industry.

These materials are provided for free through the generous support of our SHP inaugural underwriters and donors.

Case Studies — Stories to Inspire

Mission and Certifications

These stories profile efforts to solve issues of sustainable stewardship and regenerative collaboration between plants, planet and people.


Internal Assessments and Standards


Partnerships and Story-Telling


Additional Resources 

In addition to the tool kit, we will be providing worksheets to organize discussions and document progress.

Coming Soon



This guide is an organic, evolving resource. Please let us know what works and how you find it most effective. Also let us know of other material you would like to see or of helpful resources we haven’t included.