The SHP Sustainability & Regenerative Practices Toolkit

Plants at Risk SHP Toolkit


How can companies sourcing medicinal plants from around the world become better stewards for the people, plants and ecosystems on which they depend?

The SHP Sustainability and Regenerative Practices Tool Kit is a collection of practical resources and best practices, specific to the herb and botanical business sectors, that businesses of any size can utilize to become more socially and environmentally responsible. Ultimately, it provides an ethos of caring for the people and planet from where herbs originate.

This guide provides useful resources and inspiring ideas to deepen existing efforts to solve issues of sustainable stewardship and regenerative collaboration with plants, planet and people. We also hope it awakens conversations within and between companies about how to collaborate to address pressing challenges including urban migration (of wildcrafters), over-harvesting, soil depletion, climate impacts, non-point contamination among others.

Becoming Better Stewards

These materials are provided for free through the generous support of our SHP inaugural underwriters and donors.

4 reasons plant at risk

What is Included?

The 14-section, 52-page Toolkit serves as a roadmap for companies at any stage in the journey. The structure presents a program to use for regular meetings for all staff or explored by individuals. Use it as a resource for implementing sustainability practices in a company or to inspire individual responsibility.

The SHP Toolkit Collection includes the following:

  • Videos highlighting stories from the field and/or case studies to learn about each topic in the SHP Toolkit through meaningful examples of best practices.
  • Discussion questions to reflect on those examples and how they apply to the unique challenges of each company.
  • Action steps in each section to deepen the learning experience.
  • Monthly webinars organized in a question-and-answer format with experts in particular botanical sustainability topics. Topics will include: The Business Case for Sustainability, Creating a Culture of Sustainability and Regeneration, Sourcing Raw Materials, Relationships through the Supply Network, among others.

Why it Matters

Our own health and wellness is inextricably connected with the health and wellness of the human and ecological systems in which we live and on which we depend. Many of us as individuals and as companies are asking how we want to emerge from this current pandemic crisis. How can we put in place systems that recognize and build on our interdependence, practices that support biodiversity, social equity, healthy soils? This toolkit provides resources to begin or continue this journey.

We believe you shouldn’t have to choose between profitability and sustainability

SHP Toolkit

Echinacea purpurea commercial cultivation. By Steven Foster.


At the Sustainable Herbs Program, we know you need reliable sources of high quality botanicals to build your business. The problem is, over-harvesting, depleted soils, and a changing environment threaten the entire herb ecosystem. And dealing with those issues on your own can feel overwhelming. We believe businesses shouldn’t have to choose between profitability and sustainability.

We understand change is hard, and the industry’s challenges cannot be addressed by any one organization alone. That’s why we’ve created a place where industry professionals are collaborating, researching the issues, and storing and sharing critical information.

We invite you to apply to join today. And in the meantime, be sure to download our Sustainability Toolkit, so you can start addressing the issues that are putting herbs at risk and build a sustainable business.



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